Decision making tools that dramatically simplify sustainable product design & enable you to share your decisions with customers
In one click, you can embed ecommerce plugins that allow you to transparently show your carbon and waste impact. Your customers can click on them to learn more about the sustainability work you've done through a public transparency page.
Plugin outputs and transparency pages are valid one year from date of publishing, after which time the brand must re-validate and/or update data in the Bluebird platform to continue use.
Substantiated, data-backed stories that can be used across the marketing funnel to highlight your product’s sustainability wins.
Sustainability stories are valid one year from date of publishing on Bluebird's platform. When used, should be paired with a link or reference to the product's public transparency page, and amendments to text as written should be validated by the Bluebird team prior to being used in press or marketing materials. If language varies from Bluebird's text as provided to customer, Bluebird's insights and transparency pages may no longer be sufficient for substantiation of the sustainability story or claim.
Identify the opportunities to improve your products & portfolio. Bluebird sustainability managers will advise on how data can be used to inform a sustainability strategy. Activities may include support of development of Science Based Targets or rankings of the most impactful brand or product-level initiatives for carbon & waste reduction.